Coaching World Issue 5: February 2013 | Page 2

IN tHIS ISSUE... ISSUE 5 February 2013 Coaching World is a quarterly digital publication of the International Coach Federation. It is distributed via email and accessible at icfcoachingworld.com. Coaching World is written and produced by the ICF Marketing Department. Lindsay Bodkin Director of Brand Management Ann Jarvis Marketing Manager kristin kelly Marketing Specialist Stephanie Wright 04 Navigating our Social Media Driven World Brand Designer Kristin Kelly Advertise with us! Please contact Toby Bishop at [email protected] 07 get LinkedIn®! Donna Schilder, MCC In the next issue... The “extras” of coaching... coming May 2013! Opinions expressed by contributors are their own and not necessarily endorsed by Coaching World or the International Coach Federation (ICF). Content may not be reproduced in whole or in part without prior written permission. International Coach Federation Headquarters 2365 Harrodsburg Road, Suite A325 Lexington, Kentucky 40504 USA Phone: +1.888.423.3131 +1.859.219.3580 [email protected] 2 Coaching World | February 2013 10 How I got 1,000 Facebook Fans (In three Months) Malti Bhojwani, PCC 12 Case Study: tweets gone Wrong Lindsay Bodkin