Coaching World Issue 13: March 2015 - Page 17

Instagram BY THE Numbers 70 million photos 300 million SHARED PER DAY MONTHLY ACTIVE USERS 20 billion photos shared since Instagram’s October 2010 launch 20% of global Internet users aged 16 – 64 have Instagram accounts INSTAGRAM USERS: 70% of users LOG IN AT LEAST ONCE DAILY 41% are aged 16 – 24 35% check Instagram multiple times per day Coaching World 17 Source: Digital Marketing Ramblings (http://expandedramblings.com/index.php/important-instagram-stats/) Shutterstock.com/ Twin Design 51% male / 49% female