Coaching World Issue 10: May 2014 | Page 4

Checking In\r\nExtend Your Reach\r\nAs a coach, you make a difference every day by empowering your clients to achieve their goals and to achieve their goals and transform their lives.\\r\\nThis quarter, consider taking one of these three actions to maximize your impact by extending your reach.\r\nPartner with a nonprofit client.\\r\\nGlean inspiration from Elena Espinal, MCC, whose partnership with the nonprofit Ojos Que Sienten had life-changing implications (read her story on page 18). Then, turn to page 22 for the practical advice Chaya Abelsky, MCC, has for coaches in the nonprofit setting.\\r\\n\\r\\nGive your website a makeover. Leverage Google Analytics to figure out what’s working on your website (and what isn’t), with tips from Mike Van Der Heijden on page 10. Refresh your visual brand with an updated portfolio of personal branding photos (page 24).\\r\\n\\r\\nPractice reciprocity. If you’re an ICF Member, sign up for ICF’s Reciprocal Peer Coaching Program to receive professional coaching from one colleague in exchange for time spent coaching another peer. Learn more about the program and sign up for an upcoming round at peercoaching.coachfederation.org.\\r\\n\\r\\nCoaching World is a quarterly digital publication of the International Coach Federation. It is distributed via email and accessible online at icfcoachingworld.com. Coaching World is developed and produced by the ICF Marketing Department. Lindsay Bodkin, Director of Brand Management Lisa Barbella, Social Media Specialist\\r\\nJustin Hannah, Marketing Specialist Abby Tripp Heverin, Communications Coordinator Ann Jarvis, Marketing Manager Stephanie Wright, Brand Designer Opinions expressed by contributors are their own and not necessarily endorsed by Coaching World or the International Coach Federation (ICF). Content may not be reproduced in whole or in part without prior written permission.