Clicks Internet Marketing Magazine for Small Business Clicks Magazine 32 | Page 11

What is GEO-TOPICAL AUTHORITY and Why does My Website need it? What do you want local consumers to do when they need a product or service that you provide? in your area of expertise. Not your compe- tition, not the company that’s in the next town. You, and you alone. It’s hardly a mystery, right? The good news is that there’s a way for you to create precisely that reality. It’s called geo-topical authority, and we’re here to help you take the steps you need to become the go-to resource for your target audience. You want them to think of YOU, immediate- ly and without hesitation, as the best pos- sible source of information (and products)