Cliche Magazine Oct/Nov 2017 - Page 14

CLICHÉ RADAR REAL LOVE: FEELING BEAUTIFUL AND LOOKING BEAUTIFUL WITH REALHER WOW BROWS I t’s safe to say most beauty companies advertise on the philosophy that “if you look good, you will feel good.” Who doesn’t feel like they can take on the world the second after they swipe on their favorite lipstick, or when they got their winged eyeliner perfect on the first try? As a beauty enthusiast myself, I admit a good hair day or a little extra mascara goes a long way when I’m feeling down, but I know the other way around is just as true: if you feel good, your natural beauty will shine through. And that’s where beauty brand RealHer comes in. This beauty brand is all about cele- brating your natural beauty from the inside out and embracing women of all ethnicities and backgrounds. This starts even before you put on their cruelty-, paraben-, and sulfate-free products: with their packaging. Empowering phrases like “I Love Myself” and “I Am Beautiful” are printed across their lip glosses and makeup brushes, but the phrases “I Will Succeed” and “I Am 14 L Unstoppable” also struck a chord with me. It was refreshing to see a brand focus not only on how you look on the outside, but how you feel about yourself on the inside. When I read those phrases, my face lit up, and I could truly understand that feeling beautiful was the first step to looking beautiful. “I created this brand for my daughter,” says RealHer founder Bill Xiang. “I want to be her role model; I want to work hard for our brand to give her the best influence from a father. I try to build the brand to influence women the way I would want any company to inspire my daughter: inspire her to be- come independent, successful, and fulfilled, without telling her she isn’t enough.” We chatted with Xiang about what inspires his philosophy, the importance of using natural ingredients in his products, and what’s to come. For the full interview, visit, keyword REALHER. BY MEGAN PORTORREAL et’s face it: mastering the “no makeup” makeup look can be more difficult than we anticipate at times. To achieve the perfect “no makeup” look, consider changing up your skincare routine by incorporating products from D A P H N E and LASHFOOD. Once your skin is heal- thy and prepared, let LASHFOOD and La Roche-Posay invade your makeup bags with gentle skincare-infused makeup to give you a flawless complexion. Read on to rock a beautiful “no makeup” makeup look with products that help you achieve the perfect mix of casual and put together for fall. Start With The Basics Facials are as good as they sound. Allow your skin to be cleansed, exfoliated, and fresh with D A P H N E’s Perfect Illuminating Facial ($365). With this comes a lifting technique by using highly concentrated products, anti-aging eye treatment, and non-surgical facelift toning. Say goodbye to dull skin and hello to radiance! Visit to continue reading the full article, keyword BROWS. BY NICOLE SARULLO