Clearview South June 2014 - Issue 151 | Page 70

The Specialist For The Best Heat Resistance For Insulating Glass PAUL CLIFTON SHARES HIS GOLDEN RULES ON SALES Returning to the FIT Show for a second year as part of the FIT For Business seminar, sales guru Paul Clifton will be sharing his wealth of knowledge on how to enter the elite league of sales people able to convert more than 80% of their conservatory leads. Claiming that once you get to a 50% conversion you’ve got to un-acquire bad habits as a salesperson in order to get to 70%, Paul says: “You’ve got to take on good habits to get to 50%, let go of bad habits to get to 70% and you need some ‘je ne sais quoi’ to get from 70% to 80%.” With a conversion rate of over 80% himself, Paul is the perfect man to reveal the tips, tricks and sales secrets of the industry. Commenting on the FIT Show and its importance to the industry, the author of the book ‘What Master Salesmen Know That Average Salesmen Don’t’ added: “It’s important to get people together and the FIT Show is the perfect way to do that.” Technoform Glass Insulation will be showcasing its new bendable warm edge spacer at the FIT Show to promote the benefits of the TGI®-Spacer M to IGU manufacturers, fabricators and installers. The company gave the industry a sneak preview of the TGI®-Spacer M at the FIT Show last year and the feedback was very positive. They officially launched this new warm edge solution to the UK market in January, making the FIT Show an ideal opportunity to highlight the many benefits of their new product to the people throughout the industry. The TGI®-Spacer M is the result of extensive development and innovation in the field of warm edge technology and meets the multiple requirements that apply to modern spacer systems. It has optimised profile geometry for superior performance and includes patented wires for enhanced rigidity, making it suitable for larger window units. The TGI®-Spacer M is available from 8mm to 24mm, and in six RAL colours. Technoform Glass Insulation will be exhibiting on stand 324, hall 3 or call 0121 506 9740. Get ‘Inspired’ with Dempsey Dyer Dempsey Dyer’s second appearance at the FIT Show (Hall 3, Stand 378) coincides with a refresh of Inspire, the consumer facing brand designed to help installers communicate the benefits of Dempsey’s product range to homeowners. Visitors can find out more about the Inspire range of marketing support, including personalised Inspire branded websites and high impact Inspire brochures, which will be on display. Dempsey Dyer will be showcasing a variety of products at the show including a timber door manufactured in 70 Euro Oak with a ‘cypress stain’, a timber doors with Maco’s ‘keyless’ locking system and a cream coloured ‘timber look’ Beaumont window. Like last year, the Dempsey stand is positioned next to its profile supplier, Deceuninck, which will be showcasing the PVCu range available from Dempsey, including windows and doors coloured in Omniral, the all-over colouring process. Peter Dyer comments: “We had a brilliant response from the first FIT Show, collecting over 100 quality leads. Visitors will be able to see a range of our products up close on our stand as well as learning more about the marketing support we provide.” www.dempseydyer.co.uk