Clearview South Feb 2013 - Issue 135 - Page 79

ALUMINIUM Reynaers Aluminium enters domestic market Reynaers Aluminium, one of Europe’s leading providers of innovative aluminium architectural glazing systems for windows and doors, is launching an exciting new proposition. ‘Reynaers at Home’ will now offer the same high-quality aluminium products, support services and training to the fabricators, installers, architects and builders who provide bespoke services to the very top end of the private domestic market. The company says that Reynaers at Home is set to lead the way with inspirational concepts that can transform properties into high-profile dream homes. Working in partnership with a growing network of reputable and approved fabricators, installers, architects and builders, Reynaers at Home has developed a marketleading offering that promises to provide a new generation of aluminium windows, doors and conservatories to the residential market. Hugh Moss, Head of Reynaers at Home, said: “Having extensively researched the residential marketplace, we believe that now is the perfect time to launch Reynaers at Home across the UK”. MUCH MORE THAN A PREMIUM BRAND Adds Hugh: “Homeowners looking for a highly functional, unique and stylish finish to their homes will feel confident that their building professionals and contractors have chosen one of Europe’s top manufacturers to supply the most innovative materials – and with solid support services to back it up”. The new collection features an extensive array of offerings, all using one of today’s most durable and sustainable materials: aluminium, which is infinitely recyclable without any loss of quality. Reynaers at Home satisfies the international ISO 9001:2000 quality standard. In addition, it also has the following accreditations: ISO 14001, ISO 16001, ISO 50001, Secured By Design, Achilles, BM TRADA. Reynaers aluminium has many benefits, including a high recycled content; long lifespan; low maintenance; and high thermal efficiency with new thermal break technology. ALL THE BENEFITS OF ALUMINIUM Reynaers at Home, however, goes beyond a premium brand offering, providing fabricators with a level of service and support that is new to the industry. Hugh continued: “We will be selective in our dealership network – those that understand the Reynaers at Home ethos will benefit from world-class customer service, which is unrivalled by anything currently being offered by competitors. “With the well-established and highly respected name of Reynaers firmly behind it, Reynaers at Home seeks to support those industry partners who service the top end homeowners market with state-of-the-art, high-quality products and the solid support services and training for which Reynaers is renowned. Our vision is that our fabricator clientele will create a high-profile partnership network, enabling us to work together to deliver industry-leading product performance and customer service to the discerning homeowner. What is more, Reynaers at Home will also undertake proactive lead-generation for our partners in order to drive customers to their showrooms and websites.” Best of all for both homeowners and Reynaers at Home partners, aluminium is amenable to bespoke designs that create highly efficient and beautiful homes. The extensive collection of products available in hundreds of colours and finishes offers many fabricators and installers the opportunity to diversify their own product ranges with minimal fuss: • Bi-fold doors • Sliding patio doors • Aluminium windows • Premium qualit y conservatories • Orangeries • Verandas • Pivot doors • Roof windows • Fly screens • Winter garden glazing • Panoramic windows Hugh added: “With the many advantages of aluminium as our source material – and the respected name of Reynaers behind the new brand – Reynaers at Home promises to revolutionise the premium homes market”. ‘extensive support and training service for its partners in the domestic marketplace’ Hugh works alongside Wayne Maycock, experienced UK Sales Manager, who is also known and respected throughout the commercial and domestic industry. Reynaers at Home has already received a great response from fabricators and installers looking at becoming partners, and offers an extensive support and training service for its partners in the domestic marketplace, including fabricators, installers, architects and builders. The company anticipates that a nationwide network of highly professional partners will be rapidly established in the first half of 2013. Interested fabricators and installers are invited to get in touch via email at homeuk@reynaers.com or via the website at www.reynaersathome.co.uk To read more, visit www.clearview-uk.com FEB 2013 79