Clearview South December 2013 - Issue 145 | Page 31

compositedoors CLEARVIEW EXCLUSIVE No surprises Nick Dutton, Managing Director of Door-Stop. TAKING THE LEAD Robert Palmer of Palmer Market Research gives a more detailed insight into the trends behind the latest composite research… “Long expected; and now it’s happened. Composites have taken the lead in the 1.3 million domestic entrance door market. Their 38% share compares with 35% for PVC-U panel doors. Composites were first introduced into the UK through the social housing refurbishment market. In 1993 they accounted for about 10% of that market; today it is about 70%. New build was more of a struggle for composites as housebuilders preferred the cheaper option of steel faced doors. But as they have become more competitively priced and the demands of housebuilders better understood, so that share has now shot up to 40%. The home improvement market ???????????????????)????????????????????)?????????????????????????)???????????%?????????????)????AY ?T???????????????)?????????????????????)???????????????????????)?????????????????????????)??????????????????????? ????()????????????????????????)??????????????q??????????t??)???????????????????????)?????????????????????)?????????????????????)????????) ??????????????????????)????????????????????)???????????????????)????%d?????????????????)????????????????????????????)?????????%???????????????)??????????????????????)???????????????????????)????????????????]????????)?????????????) ??AY ?T??????????????)????????????????A????????)???????????????????????)?????????????????????????????)???????????????????????)???????????????????????)?????????????????????????)???????????????????????)??????????????????)?????????AY ?T?????)?????????)????????????????????)????????????????????????)??????????????????????)?????????????????????????)??????????????????t()Q??????????????????????????????()Q????????A?????????????)??????????? ???????????????)???????????????????)??????L??????????????????)???????????????)%??????????????????)??????????????????????????)??????????????????L???????)'?e????????e???????????????(????$????????%?e???????????)???????????? ????????e?)??????????????????????)?????????????????????????????)?????????????????????????????)????????????????????????)??????e????????????????)????e???????????????????????)??????????????????????????)Q???????????????????)????????????????????????)????????????????????e?????)????????????????????????)?????????Q????e??????????)???????????????????????()]???????M????????????)?????????????????????????)????????????????????????)????????????????????????)????????????????????????)????????????????????????)?????????????????????????)????????????????????????)?????????????????????)????????????????????e?????)??????????? ?????????????)????????????????????????????)?????????????????????????)????????????????)]???????????????)????????????????????????)?????????????????????)???????????????????????)?????????????????????????)???????????M???????)?????????????????????a????????d)??????????????????????????)??????????)Q?????????????????????)???????????????????????)????Q?????????????????????)????????????????????????????)?????????????????????????)??????????????????M??????)????????????????????????????)???????????????????????)Q??????????????????????????)????????????????????????)??????????????????????????)??????????????????????)Q??????????????????????)???????????????????????)?????????????????????????????)???????????????????????)?????????????????????)?????????????????????????)????????????????? ??????????)????????????L?????????????)??????????????????????????() ?????((??((0