Clearview North March 2014 - Issue 148 | Page 60

conservatoryextra Liniar Zoom’s blog keeps customers updated Following its acquisition by HL Plastics, Liniar Zoom has launched a new blog on its Zoomroom website from Liniar Sales Director, Howard Hirst. The blog covers product developments and wider industry issues and will become an increasingly important way to communicate with customers about the latest developments – especially with plenty of these planned in 2014. Howard says: “My new blog on the Liniar Zoom website is a great way of being able to talk to customers about industry issues and developments, as well as helping potential customers make informed buying decisions. “I’m a strong believer in conservatories. The UK’s population has grown rapidly and we’re not building enough homes to keep up. As a result older children are living at home with their parents and grandparents for longer. Families need more living space, and conservatories are one of the most cost-effective and versatile ways of delivering this. With the right products it’s a market with lots of potential. “See my latest blog posts today at www.zoomroom.co.uk/blog or call 01332 883 900 for more information.” BALHOUSIE OPTS FOR OUTLET NETWORK Scotland’s Balhousie Glazing has joined the Conservatory Outlet Network to become the sole Dealer for Perth and Dundee. The installer officially began retailing Conservatory Outlet products in January following the build of a bespoke, lead generating website, the provision of accompanying samples and literature, and the set-up of remote pricing and ordering software. Balhousie’s established central Perth showroom will be among DURABASE HV 20/1/11 10:04 Page 1 the first to display Conservatory Outlet’s new suite of retail brochures in which the company has invested upwards of £20k to feature all-new photography and content. The Conservatory Outlet Network model particularly appealed to Balhousie directors Malcolm Sweeney and Drew Hay (pictured) when they learned about the exclusivity that dealers enjoy in their trading areas and, as a result, the relatively small number of companies that make up the Network: ‘It became evident to us that Conservatory Outlet is a genuine network in the sense that members are not in competition and, importantly, they are regularly given the opportunity, in a variety of formats, to get together and learn from one another,’ said Malcolm. www.conservatoryoutlet.co.uk THE PERFECT SOLUTION FOR CONSERVATORY BASES THE PERFECT SOLUTION FOR CONSERVATORY BASES LESS TIME! Yes it is, says Wye Valley Engineering Ltd, which manufactures Durabase in Hereford’s beautiful Wye Valley. LESS HASSLE! Durabase, the only independently approved and monitored complete base system to What every installer (and customer) wants is a quicker, hassle-free, minimum disruption installation that is as mess-free as possible – but is it possible? be awarded the BBA certificate of quality assurance, has a great deal to offer – including an impressive 25 year guarantee. No builders or bricklayers and no prior building experience are needed and no need for large scale excavations; speed – a standard base and wall can be easily installed in less than a day. You are happy, and can move on to the next job - the customer is happy – and more likely to recommend – so what’s not to like? Want to know more? Call 01432 266507, email: [email protected] or visit www.durabase.co.uk LESS MESS! 60 MAR 2014 To read more, visit www.clearview-uk.com LESS