CONSERVATORIES
Expanding over
the Border
»»Conservatory
Outlet has expanded its
presence in Scotland with the
addition of a new member to
its retail network, Hamiltonbased Crystal Clear Home
Improvements. With 26
years’ experience in the
industry, Crystal Clear is now
Conservatory Outlet’s exclusive
retailer in Glasgow and the
South West of Scotland.
The family-run Scottish
company decided to join
Conservatory Outlet as part
Crystal Clear’s brand
new showroom
of a strategy to focus on the
retail installation side of its
business, having previously also
manufactured PVCu products
in-house. Managing director,
Robert Sinclair, said: “We
wanted a supply partner that
could truly help us grow to be
the region’s leading installer
and I believe that Conservatory
Outlet’s business model will
help us to achieve this, not just
with its marketing and lead
generation support, but the
overall strategic consultancy that
is available.”
Conservatory Outlet MD,
Greg Kane, also commented on
the network expansion: “We
were looking for a partner that
would further strengthen our
presence North of the border
and it quickly became apparent
that Crystal Clear would be the
perfect company to help us do
so. Their experience, passion
and dedication to their business’
success go hand in hand with
our ethos.”
Visit www.
conservatoryoutletdealers.
co.uk/ or call 01924 239813
Joining the fan club
»»Customers of leading
PVCu systems company,
Deceuninck, can now benefit
from a new bespoke marketing
package to help them sell, thanks
to a partnership with leading
decorative glass component
supplier, RegaLead.
As a popular option in fanlights
for conservatories and windows,
decorative glass provides a
great opportunity to up-sell, as
Roy Frost, Managing Director
at Deceuninck, explains: “At
Deceuninck we make it our
mission to provide customers
with the best possible opportunity
to grow in a competitive
marketplace. With the decorative
glass components from RegaLead
and the consumer-focused
marketing literature, our
fabricators and their installers can
be assured of a genuine way to
add value to their offering with
a variety of fanlight design styles
to suit a broad range of homes
and tastes, ready to satisfy any
customer requirement. Available
via our print on demand portal,
MyBrandHub, customers can
order a tailored version of the
brochure to suit them and really
put their brand out front.”
Guy Hubble, Joint Managing
Director at RegaLead, adds:
“It’s been great to work with
Deceuninck as a like-minded
systems company, in the creation
of marketing materials that will
make the sales process easier.”
RegaLead, www.regalead.co.uk,
0161 946 1164
HWL INVESTS IN ITS ALUMINIUM CAPABILITIES
»»HWL Windows Group based in
Leeds has invested a six figure sum in new
equipment for the production of aluminium
windows, doors and bi-folds.
The company, which manufactures both
PVCu and aluminium products and supplies to
window installers and trade customers across the
UK, has seen a significant increase in demand
for its aluminium door and window products.
Paul Benn, Sales Manager for HWL
Windows Group, said: “The aluminium side
of our business is expanding rapidly and this
new equipment will significantly increase our
capabilities, enhance our efficiency and reduce
lead times. We are entering an exciting era
88 » M AY 2015 » CL EARVI E W- UK . C O M
of growth as trade customers
recognise the benefits of single
source supply with us for all
their aluminium and PVCu
requirements.”
HWL Windows Group
manufactures PVCu and
aluminium windows, doors and
bi-folds for trade customers across
the whole of the UK. With over
15 years’ experience, the company
prides itself on delivering a level of
customer service that is second to
none, combined with a range of
market leading products.