Clearview National March 2018 - Issue 196 - Page 10

PROUD SPONSOR OF INDUSTRY NEWS INDUSTRYNEWS EXCELLENCE AS STANDARD DELIVERS WHAT THE INDUSTRY NEEDS » » AT THE END OF LAST year, Epwin Window Systems commissioned a piece of research to find out the top goals of fabricators and installers in 2018. The results were clear: driving more sales was the top priority for most businesses, with nearly 63% saying this would be the most important goal for them this year. The consumer initiative is the latest addition to a programme that is packed with lead generation support. There is a Find an Installer section on the Excellence as Standard website; fabricator members can also have a landing page on their site that incorporates an installer finder and review centre. Installers can enhance their listing with reviews and ratings, which they manage via the programme’s review centre. There is advice and training on digital marketing strategies to help members harness what social media and the web have to offer. To drive excellence throughout a business and further enhance its reputation as a go-to company. There’s also the over-arching support of a dedicated brand manager, customer service, technical advice and business development contact that members can get in touch with when they need one-to-one support. Three cheers for nominations VEKA Group has been shortlisted for three major accolades in the prestigious Red Rose Awards, hosted by Lancashire Business View. » » THE INDUSTRY- leading PVCu systems supplier is no stranger to the celebrations, having won the coveted ‘Large Business Award’ just last year. 2018 sees VEKA Group shortlisted for: ‘Corporate Social Responsibility’, ‘Employer of the Year’ and the new ‘In-House Training’ award. Head of HR Gabriela Hammond explains: “We’re very pleased to have been shortlisted for not just one, but three Red Rose Awards. We were proud to have won the award for best Large Business in 2017. “Putting the different award submissions together was a great opportunity to reflect on all the hard work that goes on at VEKA and the diverse ways in which the team have supported the local community recently. Together, we’ve raised more than £40,000 for regional charities in the last three years. “VEKA was named