Clearview National March 2015 - Issue 160 | Page 36
DOORS&WINDOWS
High Profile Door Campaign
»»REHAU is backing Rocal’s high
profile campaign promoting its Endurance
Solid and Secure range of composite doors.
Having been a supply partner to Rocal
for more than 10 years, REHAU is already
supplying outer frames for the Endurance
range in its energy efficient REHAU
TOTAL70C five chamber profile in a wide
choice of c olours and finishes. It will also
shortly begin supplying outer frames in its
sculptured REHAU TOTAL70S profile, to
give customers an even wider choice.
As Rocal introduces new branding for
Endurance, a dedicated website and a new
full colour 64 page brochure for customers,
REHAU is preparing for an increase in
associated profile sales.
Katrina Earl, REHAU area sales manager
responsible for Rocal, says: “We’re really
excited about the new 2015 campaign to
promote the benefits of Endurance. It has
huge potential in the retail market with 21
different door styles and 10 glass designs.
The new branding and marketing support
campaign is really exciting because now the
product will have the backing it needs to take
it to the next level.”
‘We’re really excited about the new 2015 campaign’
PVCu Panel Sales Still On The Rise
»»Hurst Plastics has
reported another healthy year of
trading across all its door product
groups. Interestingly, sales of the
Hull-based firm’s door panels
were up by nearly 4% in 2014,
indicating that there is still a
market for them, despite the
growing popularity of composite
doors.
Mark Atkinson, Hurst Plastics’
Sales and Marketing Director,
says: “Last year was a great year
for us in sales of both panels and
composite doors. Composite door
sales grew by some 14%, which
was extremely encouraging, but
we also saw a healthy performance
in door panels for the second
consecutive year with sales rising
by 4% on the previous year.
The door panel may indeed be a
mature product, but there is still
plenty of demand for it.
“Regardless of product group,
it’s vital to offer variety and
exclusivity to help installers
differentiate themselves from their
competitors. Hurst, for instance,
is the only door panel supplier
Imagine No Compromise
»»After being unveiled by VEKA
PLC at last year’s Fensterbau Frontale, the
time has finally arrived for Glazerite Windows
Limited to officially launch its new Imagine
doors.
Proud to offer installers the new door
with its seamless and ultimately stylish flush
finish, the National trade supplier has an
energy-efficient alternative to traditional
French and residential doors on its hands that
also compliments the Residence 9 flush sash
window system.
Continuing to expand on Glazerite’s visually
stunning Imagine suite, Glazerite Director
Jason Thompson compares the design to
36 » M AR 2015 » CL EARVI E W- UK . C O M
another of its popular products: “Like the
Imagine Bi-Fold Door, the Imagine Single
and French doors have been designed from
scratch.
“As with the Imagine Bi-Fold Door System,
the Imagine doors are available with a choice
of three threshold options: standard, low
threshold (Part M compliant when used
with ramps) and ultralow internal room
divider. The thermal performance is excellent,
because of the 5 chamber sash and 6 chamber
outerframe.” Jason concludes.
For further information visit
www.glazeritewindows.co.uk
to offer a digital glass printing
service so installers can create a
completely bespoke glass design
for a customer’s front door.” Mark
adds.
‘Last year was a great
year for us in sales
of both panels and
composite doors’
For more information visit
www.hurst-plastics.co.uk