Clearview National June 2018 - Issue 199 - Page 18

PROUD SPONSOR OF INDUSTRY NEWS INDUSTRYNEWS THE PEOPLE BEHIND THE PRODUCT » » FREEFOAM IS DELIGHTED to announce the launch of three new short videos to promote the business online and through social media. Showcasing the faces behind the product, and the production and distribution facilities located in Northampton, all three give a real insight into how PVC building products are made and distributed from start to finish. Colin St John, Commercial Director commented, “The essence of the project was to showcase the scale of our operation, the varied processes that go in to manufacturing a plastic product and last but not least, we wanted to recognise our teams – the people behind the product.” The production facility video features Freefoam’s 21-metre- high ‘mixing’ plant, and 3,840m 2 manufacturing plant illustrating how the virgin powder is mixed and blended to produce the raw material and then skilfully heated and processed on extrusion lines to produce a range of products includi ng fascia, soffit and guttering. Processing over half a million product lines throughout the year involves careful coordination and accuracy between Distribution and Customer teams. This video highlights how products are stored, picked, packaged and despatched to customers throughout the UK. professional/about-freefoam BFRC WELCOMES NEW ADDITION REBRAND GOES NORTH » » THE GLAZERITE UK Group has completed the latest phase of a large-scale project to rebrand all premises and delivery vehicles by the end of 2018. Glazerite’s north west manufacturing arm, based in Bolton, has been the latest site to receive the new company- branded signage, plus directional and safety signage. The full fleet of vehicles has been with new livery, while the retail focused look is also used on the large advertisement at the site, which is viewed by the many motorists of the busy M61. Group Marketing Manager Michelle Wright explains, “We planned to rebrand our site signage this year and refresh the livery on our vehicles as part of our transition from Glazerite Windows Ltd to The Glazerite UK Group.” Following the relaunch of Independent Network (IN) last year we decided to rebrand our fleet of vehicles to align with the organisation’s new look and branding.” ‘a great advertisement’ Karen Lund, Head of Independent Network, adds, “As we become more consumer focused and with the volume of potential customers travelling on the busy motorways each day, the new vehicles are a great advertisement for the successful partnership of Independent Network and Glazerite UK Group.” 18 » JUN 2018 » CL EARVI E W- UK . C O M » » WE ARE DELIGHTED TO announce that Senior Architectural Systems is the latest system house to sign up to the BFRC Energy Rating Scheme. BFRC is the UK’s premier authority for independently verified ratings of energy efficient windows and doors and this latest addition to our client list consolidates our presence in the system house sector. Doncaster-based Senior Architectural Systems was founded in 1991 and has grown to become one of the largest privately owned systems houses in the UK. Supplying over one hundred fabricators, Senior provides many commercial window systems and is continuously expanding the scope of its range. The latest product is the new Domestic Range of aluminium windows and doors. The Ali VU casement contains a range of two ’A+ rated’ and ‘A rated’ windows, along with: PURe® Lift and Slide Door ‘B rating’, plus Hybrid Tilt and Turn ‘A rating’. By joining BFRC, companies within Senior’s Fabricator Network can become a licence holder and gain greater product and brand benefits such as: • increasing credibility of their product by declaring its energy efficiency • having their products independently verified by the UK’s leading energy ratings organisation • full marketing support.