Clearview National June 2017 - Issue 187 | Page 34

PROUD SPONSOR OF DOORS & WINDOWS DOORS&WINDOWS Notching Up More Door Sales in its 20th Year » » HURST PLASTICS’ 20TH year in business has seen production of its composite fire doors rise by more than 40% and sales of composite doors within the trade and commercial markets grow by 10% and 20% respectively. The latest year-end figures from Hurst Plastics follow a period of major investment in resources, plant and machinery across all areas of the business to enable the firm to keep pace with its future growth strategy. Mark Atkinson, Sales Director at Hurst Plastics, explains: “We are very pleased with our performance over the last 12 months, particularly in composite doors and composite fire doors which have both delivered impressive growth. Fire doors now represent around 30% of our turnover which is indicative of how demand for them has grown. We are very encouraged by these results, particularly in the commercial sector where there is plenty of further growth potential in social and local authority housing. The domestic sector has delivered relative growth too and that reflects the continuing shift among homeowners from budget entrance doors to higher end, higher performing composite doors. “In line with the recent Palmer report, which predicts significant growth of composite doors through to 2020, we expect sales of our composite doors to continue to grow over the next few years. This will not just come down to luck though; it will be in no small part because of the ambitious investment the business has made and the emphasis we place on delivering consistently high levels of service. “We’ve worked hard to make our business the ‘easiest to work with’ and we have developed a comprehensive package that helps customers to seamlessly integrate with us. We are proud of our achievements and, despite being in a competitive industry, we maintain the lead in some key areas. We have the largest external sales team within the composite door market and our OTIF record is above 98.5%, which we believe is the best in the industry.” Sales of Hurst Plastics’ door panels have also grown in the last year, indicating that there is still demand for them, despite the growing popularity of composite doors. Although considered a ‘mature’ product, Hurst manufactures at least 2,000 door panels a week. www.hurst-plastics.co.uk 34 » JUN 2017 » CL EARVI E W- UK . C O M APPEAL CONTINUES TO GROW » » PATIOMASTER’S APPEAL is continuing to grow amongst fabricators, installers and homeowners and for Carmen Velilla, PatioMaster’s Brand Manager, there are several good reasons for this. “We’re the market leaders because by specialising in manufacturing patio doors we’re recognised as the experts. Then there’s our business model. We offer the reassurance and power of a nationwide brand but with our network of local fabricators and installers, both businesses and homeowners can support their local economy. It’s the best of both worlds.” PatioMaster’s inline sliding doors offer some of the best features in the business and the company’s expertise is evident in every detail. The doors are perfect for design- conscious homeowners because of their elegant aesthetics and superb quality. They have low profile frames and are available in a wide range of configurations, colours and finishes. They are complemented with impressive security features such as a six point locking system and a wide ran ge of accessories. The doors are a dream for installers too. They are easy to fit and get right first time and come with easy-to-use fitting kits for exteriors, porch and room divider sliding doors. The slimline profiles mean less damage to the plaster on fitting while free technical support from national and regional teams provide complete peace of mind. And there are advantages for fabricators choosing to buy-in sliding doors rather than manufacture in-house. Perhaps the most compelling of these is the rise in profit margins because the unexpected overheads, hidden costs and disruption of producing doors in-house are removed. Each door is manufactured by the customer’s nearest PatioMaster regional manufacturer and is typically delivered within five working days, helping to speed up installation and invoicing schedules for both fabricators and installers. Every regional manufacturer operates to the same high standards and offers a friendly, efficient and personalised service. Having a portfolio that attracts your target market is vital to the success of your business. By partnering with PatioMaster, not only do you get products that meet market demand you also get marketing leading advantages for your business too. www.patiomaster.co.uk