Clearview National July 2018 - Issue 200 | Page 27
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LAZY, HAZY
SUMMER GREYS
» » A ‘GREY OUTLOOK’
might not sound like the
most appealing summer view,
but – if you’re in the home
improvement market – VEKA
Group has unveiled a grey
product to thoroughly brighten
up your sales pitch, whichever
way you look at it.
VEKA’s Imagine Bi-Fold
Door is now available with a
Grey Base profile, meaning that
you can offer your customers
a product that’s completely
coloured from every angle. (No
more tiny glimpses of white
anywhere!)
Hailed as ‘this summer’s
coolest grey’, the Imagine
Bi-Fold with VEKA’s new
Grey Base is designed to be
foiled with the ever-popular
Anthracite Grey from the
Variations colour collection.
Supplied with matching
Anthracite Grey hardware from
ERA, it is bang on trend and
offers fabricators and installers
yet another selling point to seal
more sales this summer.
Sales Director Neil Evans
explains: “We wanted to give
our customers another benefit
to offer their customers.
“The Grey Base profile for
the Imagine Bi-Fold Door will
be priced exactly the same as
standard profile, it’s just a great
‘extra’ that might prove to be the
tipping point for homeowners
choosing which product they
want to spend their hard-earned
cash on.
“VEKA’s Imagine Bi-Fold
Door is already top of its game,
as it offers a great combination
of style and substance, without
compromise. It’s been designed
to provide the ultimate in
security, style and energy
efficiency, and comes with a
host of guarantees.
“With the Grey Base, and
foiled both sides in Anthracite
Grey, it offers the look of
aluminium, with the benefits
of PVC-U. And VEKA can
provide the matching Grey
hardware from stock, so
ordering and delivery are
straightforward and lead times
are kept to a minimum. This
product development is another
example of VEKA’s ability to
anticipate – and react flexibly
to – trends in the current
market. As Grey products began
to grow in popularity, VEKA
was already developing ways to
help customers capitalise on this
opportunity.
“The Imagine suite of doors
is incredibly popular with our
fabricators and installers, and
the Grey Base option on the
Imagine Bi-Fold Door was very
well received at the last FIT
Show.
“We aim to ensure that
VEKA and Halo users have all
the tools they need to secure
sales, and we anticipate that this
will be a valuable addition to
their portfolio.”
Ovolo O70 System
Chamfered C70 System
Casement Windows & UPVC Doors
Windows made using the energy efficient Kommerling
O70 & C70 5 chamber Gold Systems, offering 70mm
frame depth and high security doors that are virtually
maintenance free and available in a range of colours
and styles, combining security and longevity.
Insulating
Glass Units
FM 96527
KM 96507
Energy Efficient Windows & Doors
SAME DAY QUOTATION
0121 624 5001
www.flairwindows.com
@FlairWindows
F: 0121 624 5004
E: [email protected]
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