Clearview National July 2017 - Issue 188 | Page 68

FIT SHOW 2017
ENHANCED SECURITY SCHEME GAINS INTEREST
» » Wintech Testing & Certification has
completed another successful FIT Show.
The larger venue allowed for the biggest
show yet, which saw a noticeable increase of
visitors to its stand.
Over a bustling three days the Wintech
team had the opportunity to discuss testing
and certification with both new and existing
customers from the UK and around the
world, this year seeing a rise in interest for
the WinMark Enhanced Security schemes.
The schemes were designed so that a
fabricator can demonstrate that it conforms
to the requirements laid down by Secured
by Design. Building on the success of its
WinMark Enhanced Security schemes, the
show was used as a platform to launch
a brand new WinMark scheme covering
the Performance of Curtain Walling and
Rainscreen Cladding.
Director, Steve Bramhill explains: “One of
the highlights of our stand this year was our
display of a door that had been successfully
tested to PAS 24:2016, which gained the
attention of many visitors throughout the
course of the show. Alongside this, we ran
a competition to win a PAS 24 test at our
laboratory in Telford.”
www.wintechtesting.com
40TH ANNIVERSARY CELEBRATED IN STYLE
» » Roseview celebrated its 40th anniversary in
style in Birmingham, with a second consecutive
FIT Show appearance that drew twice as many
leads and visitors than the first.
On a stand that stood out from the crowd
with its open, airy English garden feel, the firm
was perfectly placed to showcase its wares to
professionals from right across the industry.
As ever, the company’s incomparably
authentic Ultimate Rose was the biggest
draw. First introduced in 2013, it features slim
timber-like profiles, meeting rail, and period
features as painstakingly detailed as full
mechanical joints, run-through-sash horns
and traditional sash furniture. This year the
product has been upgraded with a both a
slimmer meeting rail - which at just 35mm is
the slimmest on the market - and Secured by
Design accreditation.
However, its slim mullion combination
window and products from sister company
and secondary glazing specialists Incarnation
Windows also proved popular.
Sales Director Richard Burrells
commented: “It was a fantastic event that
built on the success of last year’s show. We
thought it would be difficult to top last year,
and yet we doubled the number of leads and
visitors to our stand. Thus, we’ve already
booked a space for 2019.”
www.roseview.co.uk
ON A WINNING STREAK
» » It was a double victory for REAL Aluminium
and one lucky visitor to the REAL Aluminium
stand at this year’s FIT Show. The show
was the exciting finalé to a viral campaign
for REAL Aluminium in which the brand won
the coveted title of ‘best creative FIT 2017
marketing campaign’ at the gala dinner on
the Wednesday evening.
The winning campaign tugged on the inner
child in everyone by calling all competitive
show-goers to visit the stand during the
three-day show to try and fly their paper plane
the furthest in the Fly with REAL Paper Plane
Challenge. The campaign drew crowds of
competitors to the stand and, on the final day
68 JUL 2 01 7
of the show, the winner was announced as
Steve Bramhill, business development director
at Wintech Engineering. Steve flew his plane
a staggering 23 metres down a specially
designed runway on the REAL Aluminium
stand and out into the gangway beyond,
beating his nearest rival by almost a metre!
The multi-channel campaign built
excitement in the run-up to the show and
underlined the core message of REAL –
aluminium can be as easy as child’s play and
installers will see their aluminium sales fly
with REAL.
www.real-aluminium.co.uk