INDUSTRYNEWS
AND THE WINNER OF IS …
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FULL SERVICE MARKETING agency , Purplex , made its presence known at this year ’ s FIT Show by tasking attendees to hazard a guess at how many Lego ® bricks were used to make its bespoke BuildOn window cross section .
The competition ended up being a runaway success with over 1,000 guesses being entered , drawing in crowds of installers and fabricators who each placed their guess . Coming out on top however was none other than Steve Gane , Installation Manager of Team Frames Trade and Retail , which specialises in the installation of many double glazing products such as bifold doors and roof lanterns .
Steve ’ s guess of 2,955 was remarkably close to the total amount of 2,958 missing by only 3 bricks , beating over 1,000 other entries made during the FIT Show that included Directors Sharon and Rob Bignall , who , despite their best efforts , weren ’ t as close !
To celebrate Steve ’ s success , Purplex recently visited Team Frames Trade HQ in Surrey , presenting him with a prestigious winner ’ s certificate and luxury prize of a weekend away in a Hilton hotel for both him and a loved one . Steve said : “ I studied the window and made a calculated guess , but never expected to get so close .”
www . purplexmarketing . com
Partnering over three decades
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LANCASHIRE-BASED marketing agency , The Image Works Ltd . has revisited three decades ’ work for one of its longest-standing clients , The VEKA UK Group as the Germanowned company celebrates 30 years of UK manufacturing .
“ The company set up in Burnley in 1986 , near to our former studio in Colne ”, recalls Trevor Hind , MD of The Image Works . “ They had just four extrusion lines then , but their
FALL PROTECTION SOLUTION
international pedigree and UK aspirations were clear . Needless to say , we were keen to work with them from the outset !
“ In the early days , VEKA worked with a number of agencies , some national , to establish itself as the ‘ go-to ’ name for PVCu systems in the UK . Our versatility allowed us to prove ourselves , firstly with a series of ‘ one-off ’ brochure designs , advertising concepts , and so on ; steadily becoming responsible for more and more project briefs . We oversaw the original Matrix 70 campaign , the company ’ s most significant product launch at the time , helping it to become the industry standard that it remains today .”
“ VEKA is the leading PVCu systems provider in the UK , Europe and around the world , and we ’ re extremely proud to have played a part in that success .”
www . imageworksltd . com
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THE REBEL™ LEADING EDGE SELF- Retracting Lifeline ( SRL ) by Capital Safety , a 3M Company , is specifically designed for leading edge applications : connection at foot level over an edge , in 6m and 12m lengths , eliminating the need for an extension edge sling .
The Rebel™ LE SRL is ideal for construction and general maintenance applications and features an oversized galvanised steel wire rope covered by rubber for added security over the edge , minimising the risk of frayed or severed lines . It also includes a second fully integrated external textile energy absorber , reducing the forces imposed on the user .
The unit is in-cased in a thermoplastic housing , which is lightweight , compact and durable . Meanwhile , the optional use of the SRL covers protect labels from everyday wear and tear so that they remain easy to read . With a carabiner included , ready for connection to an anchor point , the product also features an ergonomic built-in carrying handle which adds comfort and ease-of-use .
Eric Dupont , Group Marketing Manager at Capital Safety commented : “ As a leader in fall protection we are continually striving to make improvements to our products . We are committed to ensure every worker at height returns home safely .” www . capitalsafety . com
18 » JUL 2016 » CLEARVIEW-UK . COM