Clearview National July 2015 - Issue 164 - Page 4

FROMTHEEDITOR With summer now and truly here, companies throughout the industry appear to be benefitting from the ongoing economic up-turn. And, with consumers appearing to have more money available to spend on home improvements, it’s a time to ensure leads are captured and tracked to guarantee continuous order books. »» This month, Clearview follows the story of two online and software systems which have been specifically developed to support fabricators and installers in the quest to ensure continuous lead generation, and also protect themselves against ‘cowboy customers’. The Toolbox Maker is an ideal solution for small companies lacking tools to cater leads, capture and track them. Working hand in hand with its sister site ‘All Checked’ – a consumer rating and review website, specifically directed at the glazing industry; the Toolbox Maker offers a solution for any fabricator’s customers in need of being organised to track through homeowner leads. Another great scheme, which is set to benefit the tradesperson, is The Home Improvement Guarantee Scheme. With an ever growing network of builders and tradespeople seeking membership, the scheme looks to protect tradespeople from ‘Cowboy Customers’ and ensures they get paid for work carried out. On the subject of trades, fabricator Origin has surveyed over 500 individual trades people to reveal how they have become the industries ‘Unsung Hero’s’, with 90% going above and beyond their actual duties to keep customers happy, including; taking people to hospital, delivering babies and even cooking Christmas dinner. We also share, through the magazine, how Hallmark Panels are celebrating its 20th year anniversary this year, proving that they are more than just a PVCu and composite door manufacturer, the company is looking forward to the next 20 years. And lastly, Clearview Directors joined UAP Tradelocks last month for its first golfing day. Reports have it that the Clearview team, consistin