Clearview National February 2019 - Issue 207 | Page 72
INSTALLERSUPPORT
Leads to help you grow
» » AS RESPONSIBLE MANUFACTURERS,
Freefoam Building Products is committed
to building support and opportunities
throughout the supply chain. The Freefoam
Registered Installer programme is one of the
most important parts of this strategy; offering
home improvement companies a package
of support from marketing materials and
industry leading guarantees.
SUSTAIN YOUR ROOFLINE
BUSINESS
Roofline, glazing and conservatory fitters
must use every tool at their disposal to win
sales at a worthwhile price. Wasting valuable
time looking for luke-warm leads isn’t an
option. You need volume and quality of leads
to stay ahead and that’s where responsible
manufactures can really make a difference.
Freefoam’s ground-breaking website
myrooflinematters.co.uk generates pre-
qualified leads throughout the UK. With
subtle branding, and unbiased, easy-to-
understand articles, it tells homeowners what
to look out for, the problems that can occur
with products and installations and how to
avoid them. The consumers it attracts are
looking for information, not the cheapest
price. In effect, these homeowners are self-
selecting, so they’re already ‘warm’ when it
guides them to get a quote from their local
Freefoam Registered Installers.
What sets it even further from conventional
quote websites is that we don’t charge for
leads, and we only offer leads to companies
who respond quickly, with good conversion
rates. We also follow up each lead with
the installer and the homeowner to ensure
everyone is happy.
CLADDING LEADS TO HELP
YOUR BUSINESS GROW
There has been a huge interest in external
cladding products in recent years, partly driven
by aspirational TV shows like Grand Designs.
Timber is still popular, but homeowners
are now looking for more low maintenance
options – many busy families have little time
or skill for the on-going re-painting and repair
that timber requires.
PVC-U external cladding is one of the
fastest growing home improvement products.
Its versatility means it can be used on a
huge variety of projects from a feature wall
on an existing building, an exterior finish
for a new extension or to give an attractive
finish to a loft conversion. Cladding is one
of the quickest and simplest ways of totally
transforming the look of any home.
Freefoam Building Products wants Freefoam
Registered Installers to benefits from this
market growth and have developed an
attractive, consumer focussed site mycladding.
com to showcase the Freefoam cladding
range.
www.myfreefoam.com
“The perfect combination of exceptional
products and high-quality homeowner leads”
» » THE MYDOOR
Preferred Installer Network is a
fantastic platform for installers
across the nation, serving as
the ideal solution for providing
industry-leading GRP composite
doors to a homeowner based
market. The MyDoor brand is a
recent venture from the Rocal
group, supported by a new Online
Door Designer, new website,
and a new brochure to enter the
industry all guns blazing.
Members of the Network
will be able to gain access to the
MyDoor range, which comprises
over 60 stunning designs that
can be tailored to suit a wide
demographic of tastes and
property styles. The MyDoor
spans across three distinct
collections, the Classic Collection,
Urban Collection, and Country
Collection: offering Installers the
freedom to bring the perfect fit to
their customers.
This door design incorporates
the Doorco slab, featuring a 4mm
thick GRP skin and Laminated
Veneer Lumber subframe. Alongside
this, they can be fitted with a range
of hardware options and come
with the security 3 Star Federal
Locking Cylinder as standard.
Due to the bespoke nature of the
manufacturing process, these doors
ensure Installers won’t have to turn
business away.
Rocal has refined the Network
to ensure the leads are passed
on as smoothly and effectively
as possible. These are mostly
channelled through the MyDoor
Door Designer, which is an
innovative new tool that helps
homeowners to design their ideal
72 » F EB 2019 » CL EARVI E W- UK . C O M
door from the comfort of their
own home. With the ability to place
the door on a picture of their own
home available as well.
Scott Foster, Marketing Manager
at Rocal, commented on the
MyDoor Installer Network:
“The MyDoor Preferred
Installer Network is an initiative
we’ve put in place to help our
Installers gain a real foothold in
the GRP composite door industry.
We’ve dedicated ourselves to
offering the perfect combination
of exceptional products and high-
quality homeowners leads, ensuring
members both new and old benefit
as much as possible.”
To find out more about the
MyDoor Prefered Installer
Network, and how to join,
get in touch by calling 01652
225 186 or by emailing
[email protected] for more
information.