Clearview National December 2015 - Issue 169 | Page 66

GLASS&SEALEDUNITS On a Mission »»Based in the heart of West Yorkshire, Alpine Glass is on a mission to grow its business and with the help of window industry marketing experts Purplex Marketing it is putting all the right foundations in place. The team at Alpine has nearly ten years’ experience in the glazing industry, having started out manufacturing conservatory roofs in 2006. In 2012, they moved into retail, installing a wide range of PVCu, aluminium and timber products. Caroline Moffatt, Director at Alpine understood that driving retail sales would require an effective online marketing strategy. At the same time, Caroline wanted to entrust Alpine’s marketing budget to a company with the relevant skills and experience to excel. Caroline comments: “We appointed Purplex because we needed a company with not only impressive credentials in web design and online marketing but also really understood our industry. The team at Purplex have been brilliant and we are all very pleased with the new website and continued online marketing which is already starting to pay dividends” Alpine Glass’ website has been designed to allow accessibility and usability with a fully responsive layout that adapts to suit all screen sizes. Call 01934 808 132 or visit www.purplexmarketing.co.uk SMART WEBSITE »»Clayton Glass has just launched its new website for SMARTGLASS® at www. smart-glass.co.uk, which incorporates the industry’s first, smart glass selector for conservatory roofs, doors and windows and details its latest pioneering SMARTGLASS®-W and SMARTGLASS® Dynamic powered by SageGlass products. This new responsive website is packed with useful product information, large gallery; FAQ’s, downloads and includes a clever, interactive smart glass selector. The interactive SMARTGLASS® selector takes account of conservatory location, orientation, preferred choice of tint and the ability to increase the glass specification. There’s also a section where consumers and indeed the trade can highlight the preferred specification of the door and window glass, to ensure that there’s no risk of a glazing solution that accommodates solar heat gain, as windows under the Window Energy Ratings do. Within the selector there are three options to choose from depending upon which enhanced features are required. Jason McCabe, commercial director of Clayton Glass commented: “The new website is a perfect portal for us to shows off our market leading product range. With our industry first SMARTGLASS®-W and SMARTGLASS® Dynamic products we’re helping to transform the way in which we view glass.” Visit www.smart-glass.co.uk, e-mail enquiries@smart-glass. co.uk or call 01207 288200 Achieving Passive House Rating »»Thermoseal Group, one of the UK’s leading manufacturers of warm edge spacer systems has achieved top Passive House Institute (PHI) ratings of phA for Thermobar warm edge spacer tube and phA+ for Thermoflex silicone rubber flexible warm edge spacer. The PHI is an independent research institute with the only internationally recognised, performance-based energy standard in construction and has played a crucial role in the development of the Passive House concept and has since assumed a leading position with regards to research on the development of construction concepts, 66 » dec 2015 » CL EARVI E W- UK . C O M building components, planning tools and quality assurance for especially energy efficient buildings. Thermoseal Group’s Sales Director Mark Hickox commented: “Achieving the highest Passive House ratings is yet another indication that Thermobar and Thermoflex Warm Edge Spacers are the most energy efficient rigid and flexible spacers available. Thermobar and Thermoflex also both have Bundesverband Flachglas Data Sheets detailing their thermal performance of 0.14W/m2K and 0.135W/ m2K respectively. They are, of course, fully tested to EN1279 standards and many additional worldwide standards.” Call 0121 331 3950 or visit www.thermosealgroup.com / www.thermobarwarmedge.com / www.thermoflexwarmedge.com