Clearview National April 2017 - Issue 185 - Page 117

MOVERS&SHAKERS PROTECT YOURSELF FROM CYBERCRIME Cyber Security SME 2017, County Hall London, 20th June 2017 » » “THERE ARE ONLY TWO TYPES OF companies: those that have been hacked, and those that will be.” Robert Mueller, Former Director of the Federal Bureau of Investigation (FBI). Cybercrime is a major issue, costing the global economy around £300 billion a year and small-to-medium size businesses (SME’s) are a growing target for Cyber Criminals. SME’s are being viewed as a softer target by criminals because they often don’t have the resources of larger businesses and therefore are considered ‘easy-prey’. Cyber security threats affect every business and organisation regardless of size or industry, and impact every department; finance, marketing, compliance, risk, legal and IT. The World Economic Forum (WEF) listed cybersecurity as one of the greatest threats to businesses globally, yet the majority of businesses do not have internal cyber security expertise. Therefore, all staff need to be educated. Training will be essential to ensure staff understand what’s expected of them, how to respond and how to handle the threats. Cyber Security SME 2017 will inform owners and directors of small-to-medium size businesses about the steps they need to take to protect their assets from ever growing risks. Building on success » » A HIGHLY EXPERIENCED 90 SECOND SALES PITCH HELPS INSTALLERS SELL » » A NEW ULTION WEBPAGE TELLS visitors the benefits of an Ultion secured door in just 90 seconds. The page is designed to tell the trade and homeowners why they should ‘In 90 seconds anyone visiting gets the key points about Ultion’ sell, or buy Ultion, the high security cylinder door lock from Brisant Secure. The webpage shows a video of Ultion keeping a home secure and another cylinder that lets the burglar in after just 9 seconds, Ultion’s security credentials, and its security add-ons in the form of Keycap and Keyring for Ultion keys. Ultion Padlock serves as the perfect add-on for homes with Ultion security. Now the bike and mower can be secure too. Brisant CEO Nick Dutton says: “There’s a lot of information to take in when you sell doors, and security is critical. They want it, and they want to know how to get it, but they don’t want to know the details. That’s why we’ve developed this webpage. In 90 seconds anyone visiting gets the key points about Ultion. They can see it working in real life, the accreditations it has, and the fun extras homeowners can get for their Ultion keys too.” BNP Paribas Leasing Solution