CLDA Magazine - Fall 2016 1 - Page 12

12 ANNUAL MEETING RECAP R E CO R D NUMBERS     ANNUAL MEETING BRINGS TOGETHER SHIPPERS AND CARRIERS                                    By Andrea Obston Director of Public Relations, CLDA The CLDA Annual Meeting in La s Vegas was marked as one of the association’s largest gathering of decision makers in its history. Over 420 attendees, including a record number of first-time attendees (120) were joined by more than 25 ship- pers. All left the three-day meeting with new business, new ideas and new connections. “This year we made it a priority to set the stage for shippers looking to find the providers to help them tackle the last mile. Some of the country’s biggest shippers took part in this conference. Throughout the confer- ence they were telling us that they were finding solutions to help them deliver on the last and toughest mile in the supply chain,” says conference chair Jason Burns. ”They were par- ticularly excited about the new CLDA Exchange which gave shippers and LTL carriers the opportunity to meet face-to-face with last-mile providers. There were three CLDA Exchange sessions that helped pair up ship- pers with carriers that could provide solutions. In our post-conference survey, 94 percent of conference par- ticipants said they wanted these ses- sions to be part of next year’s confer- ence and 84 percent said they found new business opportunities for their companies. We’re calling that a win all around.” On the first day of the confer- ence, Burn’s set the tone when he told participants: “We want you to leave this show with business oppor- tunities. Everything at this meeting was designed to bring business to you. We want you to leave here with business and learn from your indus- try colleagues.” Another new feature at this year’s meeting was the addition of Carriers Row. This section of the exhibit hall was dedicated to regional carriers looking to find local provid- ers. Participants were enthusiastic about it. Over 95 percent of post- event survey participants said they wanted it to be a part of next year’s show in Orlando. The third innovation that met with enthusiastic response was the Shipper Focus Groups. These 90-minute sessions were designed to give carriers access to ship- pers in specific verticals. During three separate rounds, participants “ I CAME TO the meeting from Australia and I have to say it was well worth the trip!“ First-time attendee Brett Arthur, Capital Transport, Clayton, Australia Customized Logistics and Delivery Association | Fall 2016