Cinema, Destination Image and Place Branding Cinema, Destination Image & Place Branding - Page 84

CINEMA, DESTINATION IMAGE & PLACE BRANDING Universittà Cattolica del Sacro Cuore (Dipartimento di Sociologia), Milan, 14-15 December. Fortuna, C. (2002). Culturas Urbanas e Espaços Públicos: sobre as cidades e a emergência de um novo paradigma sociológico, Revista Crítica de Ciências Sociais, 63, pp. 122-148. Gelder, S. (2008). An Introduction to City Branding. Placebrands Limited, Amsterdam Guerreiro, M. M. (2008). O papel da Cultura na Gestão da Marca das Cidades VI Congresso Português de Sociologia nº 191. Hornskov, S.B. (2007). On the management of authenticity: culture in the place branding of Oresund, Place Brand Public Diplomacy, 3 (4), pp. 317-31. Hubbard, P. (1996). Urban design and city regeneration: social representations of entrepreneurial landscapes, Urban Studies, 33 (8), pp. 1441-61. Kavaratzis, M. (2004). From city marketing to city branding: Towards a theoretical framework for developing city brands. Place branding, 1(1), 58-73. Kavaratzis, M. (2005). Place branding: a review of trends and conceptual models, Marketing Review, 5 (4), pp. 329-342. Kavaratzis, M., & Ashworth, G. J. (2005). City branding: an effective assertion of identity or a transitory marketing trick?. Tijdschrift voor economische en sociale geografie, 96(5), pp. 506- 514. Kavaratzis, M., Braun, E., & Zenker, S. (2010, August). My city–my brand: the role of residents in place branding. In 50th European Regional Science Association Congress, Jönköping, Sweden. pp. 1-14. Kotler, P. and Levy, S.J. (1969). Broadening the concept of marketing, The Journal of Marketing, 33 (1), pp. 10-15. Kotler, P. (2004). Where is place branding heading?, Place Branding, 1(1), pp. 12-35. Le Goff, Jacques (1924). História e memória / Jacques Le Goff; tradução Bernardo Leitão [et al.] — Campinas, SP Editora da UNICAMP, 1990. (Coleção Repertórios) Lucarelli, A., and Olof Berg, P. (2011). City branding: a state-of-the-art review of the research domain. Journal of place management and development, 4(1), pp. 9-27. Maitland, R. (2012). Global change and tourism in national capitals. Current Issues in Tourism, 15(1- 2), pp. 1-2. Mommaas, J. T. (2002). City branding: The necessity of socio-cultural goals. City branding: Image building & building images, pp. 32-48. Muñiz Martínez, N., and Cervantes Blanco, M. (2010). Marketing de ciudades y Place Branding, Pecvnia, Monográfico, pp. 123-149. Papadopoulos, N. (2004). Place branding: evolution, meaning and implications, Place Branding and Public Diplomacy, 1 (1), pp. 36-49. Pearce, P.L. (1977). Mental souvenirs: a study of tourists and their city maps, Australian Journal of Psychology, 29 (3), pp. 203-10. Pereira, J. M. M. R. (2011). A cidade como marca: um instrumento de desenvolvimento sustentável. Dissertação de Mestrado em Marketing e Gestão Estratégica apresntada à Universidade do Minho Piccini, M. (2003). Sobre a comunicação nas grandes cidades. Opinião Pública, 9(2), pp. 1-19 84 return to the content page