ChristianTentBuilders.com Jan-Mar 2016 | Page 15

2016 Biz Gear continuted...

PLUGINS: Unless you are building your website yourself, this term may be unfamiliar to you. If you are building your website yourself, plugins are essential. In another issue, I will go into specific plugins and their benefits, but in a nutshell, plugins are website enhancers that move the site from being just an online brochure to an interactive, lead generating machine. Plugins allow you to insert a pop-up box for subscriptions, import automatic feed from a podcast or newsfeed, or simply include your social media activity inside your website. Many are free.

AUTORESPONDERS: Autoresponders are a must have for your online business. Some are free or free for a limited time but this is NOT something to be without. I use GetResponse because I can seamlessly include landing pages, forms and more. For

example, there is

good chance you

saw a pop-up

subscription form

on the site for this

magazine. If you

want to get the

next issue, you

would need to

complete that FREE

subscription sign

up. The GR

autoresponder will

automate future

delivery of issues.

EASY!