Chocolate Blues Business Networking Festival August 2013 - Page 22

sweet business connections • NETWORKING RESOURCE LINKS Loveland Business Womens Network Extraordinary Loveland Loveland Chamber of Commerce B.R.A.V.O BNI 71% of B2B marketers consider in-person events to be the most effective, according to the 2013 B2B Enterprise Marketing Report Follow Up System So you came, you saw, you conquered and now you have hundreds of business cards! The networking is over, right? NO!! Now for the one thing that will make you money and make all of this worthwhile: The Follow Up. There's a lot of ways you can follow up with people after this event, do you have a game plan? You should! Here are suggestions to help you get going: Plan a group meeting a week or so after the event at a local coffee shop and invite 10 people you met at Chocolate Blues to come and join you. Visit the Ice Breaker Table and utilize the follow up form that accompanies this plan. Create a follow up plan for contacts. Ideas such as: organizing group meetings, connecting on social media, or send a thank you note via email, snail mail, or through services like Send Out Cards 20 Use the app Scan Biz Cards. This app for your phone and/or tablet will store your business card images, read the card and organize the information in your address book, and more! My favorite part is the instant "Connect on LinkedIn" option that sends them an email invitation to connect with you on the social media site. You can also send a pre-formed introduction email to send instantly to your contact upon scanning their card into your phone. Plan for one day to park for hours at a coffee shop and schedule one-on-one meetings back to back. Make sure you include all of your social media links and website in your email signature and invite your email recipients to connect with you online at any of the links provided for their convenience in your email signature.