Change Magazine August 2017 issue | Page 20

Grassroots Voices BANGLADESH Fighting with the Adverse Anika Nawar Oishi Picture credit: Travelblog natural calamities, the effect of the disaster can be reduced to a greater scale with the help of the local people. In order for the message to be effective, it has to be transmitted to every nook and corner of the village. For faster and easier transmission, crowded areas can be sorted out as the main spots for announcements of any sort. People can then disseminate the message on broader terms. Eventually, it can reach within every part of the village through word of mouth. Picture Credit: The Daily Star When a massive landslide catastrophe hit Bangladesh in June of 2017, studies were conducted to determine the reasons behind it. An interesting belief was found among the villagers who lived in the affected areas. The victims of one of the biggest landslide disaster in Bangladesh were considering their plight to be an act of God. It is apparent however, that such is not the case. 16 Change Magazine The lack of proper communication and information dissemination were found to be the main reasons behind the disaster. Had people prepared for such a calamity, less damage would have been done. in the first place. The easiest solution to this issue is to introduce imperative signs and signals to the rural people. These signs and signals can be produced and printed. One of the major obstacles in the communication process was the proper understanding of the message being transmitted before the disaster. While rising death tolls could have been easily avoided, the people in the affected areas couldn’t understand the message The advantage of a printed message is that villagers can be acquainted with the signs easier than learning the literary terms. Moreover, people tend to understand the message transmitted in the form of pictures or images rather quickly than verbal messages. Governments can easily collaborate with grassroots level organizations and various active social groups and NGOs to preach the lessons among the villagers on different levels. Proper education regarding this matter is greatly needed in order to get people to act when disasters occur. The second major obstacle is the dissemination of the message. Though one can’t stop the occurrence of various Another cause of the disaster is apparently the heavy case of deforestation in Bangladesh. For a country with a subtropical monsoon climate, it is likely to encounter typhoons. Cutting down trees is not helpful in such situations as the country is prone to landslides and other related calamities. An easy shot at reducing the number of fatalities is to encourage people in afforestation. In this context, incentives for the villagers may be initialized so they would be motivated to plant more trees. If village people can settle in with the plantation of a large amount of trees, the risk of any such disaster would be reduced to a significant scale. If somehow, the application of the three methods explained above is ensured, a lot of lives may be saved. After all, prevention is always better than cure. About the Author Anika Nawar Oishi is a content writing intern at Diinsider. She is currently pursuing her bachelor in Business Administration at North South University in Bangladesh. She has wide range of interests in international development, innovation, business solutions, and human resources. Change Magazine 17