CCC Spring 2013 | Page 8

Duke MEMP

8

The simulation forced us to make all decisions while running a mock vehicle company. We were responsible for everything relating to manufacturing, marketing, finance and sales. There were many factors to consider when making any decision, and my team and I spent hours each week researching and discussing the best solutions, reactions and strategies related to our competitors’ moves.

My team and I had to pool our knowledge from our various experiences and courses we have taken to make the best decisions possible. We each had a unique skillset gained through the progress has made in our programs. Keeping an open mind to new ideas was critical; the variance between the universities and courses exposed us to business strategies and techniques we may have missed in our individual programs.

The team dynamic proved true to the MEM culture of diversity within working groups, involving working both cross-culturally and cross-country. While this proved to be challenging (and time consuming) at times, it was a great learning experience that I am sure I will reflect on soon in my career. As the market expands globally, telecommunication skills and cultural sensitivities are vital to success.

Winning this competition was only a small reward when I look back at what I have gained through my participation. The knowledge I have acquired is invaluable- while I may have learned these skills “on the job” while in the market, I am grateful to receive experience with these decisions early and in an environment that allows me to learn from my mistakes. I have also expanded my network and befriended peers from other universities that I am sure I will stay in contact with throughout my career.

I would recommend this competition to any future MEMers

looking for a highly valuable learning experience outside

the classroom and a chance to apply the skills before they

enter the world of business.

-- Joanna Clark