CANNAINVESTOR Magazine July 2017 | Page 188

Recreational marijuana, or what is increasingly referred to as “adult-use” marijuana officially became available on Saturday, July 1, 2017, at medical marijuana dispensaries in Nevada.

My prediction is that Nevada’s state marijuana market will become America’s largest purchaser of the plant until California’s recreational industry opens for business in January of 2018. Nevada’s recreational market will be fueled mainly by tourism. Nevada hosts more than 45 million tourist visits a year. The state’s marijuana regulators are forecasting that approximately 63 percent of sales will be to visitors from out of state.

Edibles, rather than joints, dabs or vape pens will probably be the hottest item. This is because marijuana is prohibited in most public places, including but not limited to hotels, casinos, concerts, and festivals. Edibles also will be illegal to consume in public places, but likely their “form factor” as gummies, chocolates, or candies will enable them to become the choice form of marijuana for most tourists.

By Jeffrey Friedland

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