GRAY WATER
GRAY WATER
CERTIFIED PRODUCTS
GRAY WATER SAFE
BIODEGRADABLE
Or so they were, before the advent of gray
water reuse projects.
The first U.S. soil-biocompatible laundry
detergent was developed in 1989 and the
legalization of gray water in Santa Barbara
shortly followed, igniting the trend to
conserve water and reuse it in everything
from public parks to personal gardens.
And by May of 1991, five other Californian
cities legalized the recycling of gray water,
further popularizing the innovative idea
of wastewater reuse 1 .
WHERE
THE WATER
FLOWS
It only takes a moment. We wash our hands,
the water is gone and we don’t think about
it again. But where is it now? Where does
its journey end? Surely it doesn’t magically
disappear, but the destination remains
mysterious.
That ‘used water’, also known as gray water,
actually begins its journey through the mazes
of pipes and waterworks to be combined
with sewage, where it is rendered toxic.
Any previous benefits are then lost.
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MODERE 2019 CATALOGUE
What did these cities see in gray water?
A vision of green lawns and parks without
wasting much-needed fresh water.
The possibility of reduced water bills and less
wastewater entering sewers 2 . And ultimately,
an essential path to a better future
for the environment.
Companies have caught wind of this growing
environmental trend as well, and have begun
producing whole product lines that are gray
water certified. At Modere, we are proud to be
leading this movement with our gray water safe
and biodegradable household product line.
We’ve specifically formulated our household
essentials* without the harsh agents and
residues that similar products tend to include.
The result? These products have been verified
as readily biodegradable 3 and are also gray
water safe 4 . Each has been tested through
third-party verification and shown to reach
full mineralization (meaning they fully broke
down) in only 3 weeks, providing customers
the opportunity to help preserve perfectly
useful water with every product use.
So, where does the water’s journey ultimately
lead? In the end, it’s up to us. It can go on
to be lost amid the presence of pollutants,
residual botanical nutrients wasted away. Or,
we can purposefully reuse this water as a
resource for beneficial future possibilities.
1.
2.
3.
4.
Oasis Design. Gray Water History. oasisdesign.net
Sustainable Earth Technologies. Gray Water Treatment.
sustainable.com.au
Biodegradability testing according to OECD 310D protocol.
Gray water testing according to OECD 208.
*Gray water safe products in the Modere household line include Dish Wash, Dishwasher Gel,
Laundry Detergent, Laundry Powder, Fabric Softener and Multi-Surface Cleaner.
www.modere.ca
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