BWD Spring/Summer 2015 | Page 14

14 BWD | Spring/Summer 2015 By Greg Light, CFA, ASA and Mike Mayette, CPA/ABV, CGMA, MST Determining the real value of your business Selling requires as much forethought and planning as when you launched Many successful entrepreneurs launch and grow their businesses with an end in mind — and that end is often the sale of those businesses. But when it’s time to sell, how do they know what the business is worth? Like the entrepreneurial journey, the voyage to answering this question is potentially wrought with pitfalls. Fortunately, planning and expert assistance can calm the waters.