BWD Spring/Summer 2015 | Page 12

12 BWD | Spring/Summer 2015 By Heidi Bolger, CPA/ABV, CM&AA, CGMA and Mary Van Skiver, CPA, MBA, PHR, CEPA What’s your transition strategy? Business transition planning is more important than ever For most family business owners, transferring ownership of perhaps their biggest asset to the next generation — whether by sale, gift or bequest — is the largest transaction of their lives. Yet few have a formalized plan for making the transition. Why you need a plan Three key objectives Transition planning has always been important, but in today’s environment it’s particularly critical. At one time, retirement was a relatively brief phase of life, but today people are living longer than ever before. Maintaining your lifestyle in retirement while providing for your family demands a structured, formalized approach. There are many strategies, techniques and tools for business transition planning — but every transition plan is based on three key objectives: As the number of baby boomers looking to transition their businesses continues to grow, selling a business to a third party is becoming more competitive, while working through ownership changes with family members, management or employees is increasingly complex. To improve your chances of a successful outcome, you need to start planning now. Recent studies indicate that failure to conduct pre-sale planning is the number one reason deals fail. In fact, only one in five businesses are successfully sold. However, the number improves to nearly 80 percent for organizations that plan for their transition. A formal plan helps take inventory of your current business and personal financial situation, determines where you need to be when you reach retirement age, and implements strategies needed to get there. 1. Maximize business value The first step is to determine the current value of the business. This includes analyzing the value drivers in order to identify opportunities to increase the business’s worth. For example, if your management team is weak or the business relies too heavily on you, training or recruiting management talent can increase the value of the business. Of course, strategies for maximizing value depend on how the business will be transitioned and to whom. Preparing the business for sale to a strategic buyer, for example, will likely look very different from preparing for a sale to employees or gifting to family members. (For more on business valuations, see Determining the real value of your business on page 14.)