Chris Warner GM that bottled water is the most vibrant sector of the refreshing drinks market, dominating a 38 % share of the market worldwide. Warner confirms that ‘bottled water’ is the fastest growing beverage in the world today, as people become more fussy about drinking water and maybe more suspicious about what is coming out of the tap. “We see a lot of potential for growth. The flavoured waters are doing well, so we are monitoring that closely. There are 10 different waters on the market here in Grenada, 4 local and the rest imported, so it’s a bit early for us to say what our market share is, but we are gaining ground on all of the
established brands. We estimate that the total bottled water market in Grenada represents around 350,000 cases per year.” “We have excess capacity at this plant so exporting will play a big role in our sales strategy going forward. Warner and his team are quick to offer a positive nod toward the GIDC, saying this countinues to be a good working partnership. “We worked with the GIDC very well in bringing in all our plant and machinery.” “As an organization they should be commended for all the good work they do in facilitating investors who are interested in doing business in Grenada and those who are here already,” Warner says. Adding that a few government concessions like zero rated vat on raw materials would help Grenada Bottling ring in an even brighter and healthier manufacturing sector in 2013, creating more employment and more Grenada born soft drinks along the way. “We have the number one soft drink in the world and now the number one tasting water in Grenada so our future looks very bright...” That’s Made In Grenada! www.businessgrenada.com
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