Insurance
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Life’s too short
ewim Life & General Assurance company, as Grenada’s only locally owned and operated Life insurance company are confident of expanding the business from its local base to becoming a major player in the Eastern Caribbean. Among the initiatives Newim will use to achieve its goals of being customer driven and customer focused, is an intense program of staff training. As CEO Chester John explains Newim is already in the transition of becoming “The player of choice” in Grenada. “We are going to establish our brand as the brand that people will always want.” He added “we are in this business to provide peace of mind stability and security for people. We are in this business to provide insurance products that clients need and is the best possible solution to their financial needs. Newim recently invited Joseph Sidaros to Grenada to conduct a five day training seminar for 25 employees, including agents. Sidaros who has over 30 years experience as an insurance executive was impressed with what he saw at Newim. “I think that Newim is an exciting opportunity in the market and in the industry” he said. “Companies today have to reinvent themselves and restructure to add value for customers. “The management of Newim are saying it is time for us to rediscover who we are, lets bring help from outside to assist us and put us on the right path” Sidaros identified Newim’s local roots as very much a strength, “that is important thing as they have a vested interest in Grenada and it is clear that they are in it for the long haul. Insurance companies have had a lot of financial turbulence worldwide but Newim, the local company, will build trust one client at a time, The owners are born here, The company was born here and monies are kept
here, that breeds confidence.” Sidaros added “part of the training centers around the fact that people no longer need an agent to fill out a form, they need a financial advisor that will give counsel, that will help them make the right decision, and help them to achieve financial freedom, financial stability, peace of mind and financial security. I think Newim’s
Newim, the local company, will build trust
leadership has shown that they lead this process throughout the entire region. And what is exceptional is that Newim’s approach did not take two or three people through this process, they took their entire staff through this training. Newim agents Zefron Grant and Marvin Ogilvie are excited about their association with the company. “The strength of Newim motivates me said Grant who has been with www.businessgrenada.com
the company since its establishment and describes himself as its “Top Producer” “Newim is a good company” he says proudly “It is a company to identify with. It is very strong and progressive. It is ambitious and certainly a company you can trust.” Ogilvie is optimistic about Newim becoming a Grenada household name. “I think we are on the verge of being there, we are not there at the moment, but i think that we are getting there.” He says “More and more people are getting to know about us and as more quality agents go out there the name and the brand will become one” Kenny John, Newims Executive Director, reiterated that The Company’s broad vision extends beyond Grenada. “The vision is to be the market leader in the Eastern Caribbean” he emphasized, “Newim is building upon the local foundation that we have established by looking overseas, we have to expand our client base, we do not expect to simply stay here. If we do not try something other than what we have grown accustomed to, then we will never grow”.
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