Business Strategy and Innovation Framework
Such opportunities are not limited to a B2B context alone : B2C propositions will lead to increased benefits for consumers , and B2B2C solutions have additional potential to transform value chains .
3.3.2 HARNESSING OPPORTUNITIES AT THE IT / OT BOUNDARY
Beyond the technical integration of IT and OT elements ( e . g . connection , data source integration ), the central strategic challenge for companies will be to combine and gather insight from data across all aspects of the enterprise to make informed and integrated business and operational decisions , whether in real-time or predictively .
An organization studying the integration of the IT and OT environments needs to study both how data will be analyzed and where it should be analyzed ( at the cloud , in a private data center , or closer to OT assets ) in both raw and more refined forms .
To harness this opportunity , companies will need an ordered governance approach to planning and connecting all elements of data and analysis gained across the business . This governance must consider IT and OT operational objectives , overall business and market strategy , physical systems , connectivity and utilization of insights gained from , and back into , both elements . See further detail in section 6.1.6 .
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