Business Source July - August 2018 - Page 74

S h a p i n g t h e future 20 UNDER 40 HONOREES STRIVE TO GIVE BACK S outhern Indiana is full of peo- ple who give back. It just so happens that many of those people are under 40 years old. And in this issue, we salute them. A large portion of the 20 Under 40 class can be classified as millennials — a genera- tion that has been maligned for being lazy or uncaring or aloof. That couldn't be further from the truth. In fact, millennials (ages 22 to 37, roughly) value volunteering more than prior parents did. According to an AP-GfK poll of 1,044 adults, three out of 10 (29 percent) Americans under the age of 30 agreed that citizens have a "very important obligation" to volunteer, a significant increase from the 19 percent who said the same thing in a 1984 survey conducted by NORC at the University of Chicago, as cited by Philan- thropy News Digest. Millennials just do it differently than other generations. Interest in other people’s quality of life drives millennial cause engagement, according to The Millennial Impact Report. Millennials are driven to engage locally more than nationally, the report stated. Even those who engage nationally don’t reduce their local activity as a result. Another takeaway from the report: Mil- lennials strive for a world in which condi- tions are better than they are today and will continue to get better for everyone. In fact, 90 percent of millennials think people like them can have an impact in the U.S. to make it a better place to live, according to CauseVox. Including right here in Southern Indiana. Whether it's mentoring at one of our elementary schools, or serving on boards with organizations like Leadership South- ern Indiana or One Southern Indiana or the Carnegie Center, or giving back to their church, the "younger generation" is doing its part to make our community a better place. The future is bright in Southern Indiana. July / August 2018 3