Business People Fall 2018 - Page 8

EDUCATION that when we get to a salon we’re magazines, “everybody wants to not thrown into reception not look like everyone else.” knowing what we’re doing.” The current trend is color and Instructors Duane Cowger, smooth hair, Owens said. Not Brooke Butler and Holli Bunnell many people are perming. “Now it’s a lot of ironing, straighten- take students through the two- ing.” year program. Coloring is good for business, Customers coming into the salon receive the same treatment Owens said. “One of the advan- as at other salons with one nota- tages is the color maintenance ble exception. “Here we have the just means that they have to come see us more often. It drives instructors to help us if we’re the industry.” stuck on something,” Randall Personality is important in said. cosmetology, Owens said. “We’re usually booked out, “You’ve got to be able to provide especially around the holidays,” good customer service, provide Randall said. that vibrant personality that they All work on clients is done under the supervision of instruc- like to come to.” Because of social media, tors, Owens said. younger students haven’t inter- The school has about 35 stu- acted in person as much as their dents currently enrolled. The pre-internet parents and grand- Iowa Board of Cosmetology parents did, requires 2,100 and they often hours for grad- don’t have the uation from the interpersonal cosmetology skills they need, program and Owens said. 325 hours for However, nail technology, social media Owens said. serves a pur- Students pose in the begin with basic industry. “Our training, usually students who taught by are using social Cowger. Students can Cosmetology students practice media can practice some on manikins before working advertise their business skills, such as with real people. [there],” shampooing Owens said. “So and manicuring, on one another, we try to mold them in the right Owens said. For other skills, they use man- manner for their Facebooks and Instagram. We always encourage ikins. “We have a lot of mani- them on before and after pic- kins.” tures.” Manikins start with long hair, Most students will work for and students give them shorter and shorter cuts as they progress someone else until they feel they can go out on their own, Owens through the curriculum. “When said. Owens, a graduate of the we go through our hair cutting school, worked at salons in training, we’ve set up our train- Bloomfield and Ottumwa before ing … so we can get the most becoming manager of Great Clips out of [the manikins].” and, later, director if Iowa Students move from long and layered cuts to shorter cuts. They School of Beauty. The hours worked by cosme- also practice blow drying and tologists can be irregular. “It just curling on the manikins. “It depends on what kind of income takes some planning,” Owens you want,” Owens said. You have said. to make yourself available” even Cosmetology is a growing if a client needs an appointment industry. “There’s always a need,” Owens said. “I don’t fore- on weekends or after hours. The goal is to establish a cli- see robots taking over.” entele that will follow you, Between social media and 8 BUSINESS PEOPLE Duane Cowger teaches a basics class. Owens said. Cosmetologists have to look for new clients constant- ly, not because the cosmetologist has done anything wrong, but because “people are always looking for a change.” Even when students begin cut- ting hair for real clients, “They still go to class several times a week,” said Owens. “Of course we offer lower prices [with the] understanding it will be students under the supervision of an instructors. “We have slower times of the year just like salons do,” Owens said. The students are busiest before holidays as well as before prom, homecoming and dance recitals. “It turns nice in the spring and everybody wants a haircut,” Owens said. “The first time they can wear sandals” they want a pedicure. “Every wardrobe change, everybody thinks they Come Visit Us In Scenic Van Buren County Gift Certificates Available Yoder’s Delivery Available Indian Creek Furniture Custom Made Furniture and Showroom Visit our store and see what we have to offer. We have a large selection of dining room sets, bedroom sets, pie safes, end tables, lamp stands, hall trees, wall shelves, and small gift items in stock. Beautiful handcrafted rockers and glider rockers. From the classic heritage to the cubic mis sion, we have a variety of styles available. We also have rustic log furni ture, outdoor lawn furniture, and gazebos. You can’t miss the soothing sounds of our handcrafted, hand-tuned wind chimes. Also, we have glassware and hand-woven rugs. Custom orders are welcome. Quality and service is our mission. Great Selection of Small Gift Items Eldon Ray Yoder Family • 22769 Rte V64, Milton, Iowa 319-538-7332 v.m. (4 miles North of Cantril, or 1/2 mile South of Lebanon on V64) ~ Quality Furniture Since 1981 ~ Hours: Monday-Saturday 8 a.m. - 5 p.m. • Closed on Sunday