Business News Tour de France | Page 21

21

Prize money in Euros in the Tour de France, not corrected for inflation.

TTT returned in 2009 but was not included in 2010.

The prologue stage in 1971 was a team time trial. The 1939 TTT crossed the Iseran mountain pass between Bonneval and Bourg-St-Maurice.



Notable stages

The race has finished since 1975 with laps of the Champs-Élysées. This stage rarely challenges the leader because it is flat and the leader usually has too much time in hand to be denied. But in 1987, Pedro Delgado broke away on the Champs to challenge the 40-second lead held by Stephen Roche. He and Roche finished in the peloton and Roche won the Tour. In 1989 the last stage was a time trial. Greg LeMond overtook Laurent Fignon to win by eight seconds, the closest margin.

The climb of Alpe d'Huez is a favourite, providing a stage in most Tours. In 2004, a time trial ended at Alpe d'Huez. Riders complained about abusive spectators and the stage may not be repeated. Mont Ventoux is often claimed to be the hardest in the Tour because of the harsh conditions.

To host a stage start or finish brings prestige and business to a town. The prologue and first stage are particularly prestigious. Usually one town will host the prologue (too short to go between towns) and the start of stage 1. In 2007 director Christian Prudhomme said that "in general, for a period of five years we have the Tour start outside France three times and within France twice."



Broadcasting

The Tour was first followed only by journalists from L'Auto, the organisers. The race was founded to increase sales of a foundering newspaper and its editor, Desgrange, saw no reason to allow rival publications to profit. The first time papers other than L'Auto were allowed was 1921, when 15 press cars were allowed for regional and foreign reporters.

The Tour was shown first on cinema newsreels a day or more after the event. The first live radio broadcast was in 1929, when Jean Antoine and Alex Virot of the newspaper L'Intransigeant broadcast for Radio Cité. They used telephone lines. In 1932 they broadcast the sound of riders crossing the col d'Aubisque in the Pyrenees on 12 July, using a