Business Matters Summer 2018 | Page 20

#COMMIT2COMMERCE Inaugural C2C Campaign Concludes T hank you to all of our members and volunteers who contributed towards the success of the inaugural "Commit 2 Commerce" (C2C) Campaign. The C2C Campaign was a comprehensive and strategic approach to the way Chamber sponsorship and marketing opportunities were offered to members. This new approach provided businesses with the opportunity to plan out their sponsorships for the remainder of 2018 in advance; while simultaneously establishing a sustainable business model for the Chamber to continue its efforts of advancing economic prosperity for businesses in the Coastal Bend. This first- time initiative of the United Corpus Christi Chamber of Commerce was developed locally and crafted specifically for the members of the United Corpus Christi Chamber of Commerce. Throughout the duration of the 4-week pre-sale period (March 5- April 5) and the 6-week campaign (April 16- May 25), Chamber leadership, staff members and a dedicated team of volunteers worked together to connect 123 member-businesses with sponsorship and marketing opportunities of great value. A variety of new opportunities were made available for purchase during the campaign including Signature Events Season Passes; Featured Event and Business Directory Listings for the Chamber’s quarterly e-magazine, Business Matters; Mi Casa Es Su Casa Series Supporter Passes; and more! All available opportunities were presented and detailed in the 2018 Sponsorship Opportunities Guide. Perks of securing sponsorship opportunities for 2018 during the campaign included access to exclusive series sponsorship opportunities, marketing packages and cost-saving offers that were available for a limited time only during the campaign window. Additionally, all sponsorship opportunities remaining after the campaign came to an end were subject to increase in price up to 15%. The conclusion of the "Commit 2 Commerce"