Perfect Impressions
Of You
Making a perfect
first impression is vital to your business.
When dropping into
a networking session,
what is the first thing
you do? You hand out
your business card.
But if your business card, as
a first impression is a bad
impression, you might be
turning prospective clients
off. So what makes a great
17
business card?
You know you can run to your
local printer and get a business card printed up in full
color on card stock. But, next
time you exchange cards,
observe whether the other
card is just the same... Chances are it is! Take a simple step
and set yourself above the
rest.
Blues are soothing col-
ors and tend to do well with
business.
Red brings energy and
strength giving the perception that you are strong at
what you do.
Orange is the color of
adventure, but also tends to
make people want to buy
The look and feel of a perfect things on impulse.
business card:
is associated with
Green
1. Eye-Catching
Colors
Know the personality of your
business. Know the corresponding colors that catch
peoples’ attention. This does
not mean you go out and
find the brightest colors you
can find. It means you select
the colors whose personality
fits your business goals. All
colors: blue, red, brown, purple, green, orange, etc., have
their job in the business
world. Its really what you
choose to do with them that
counts.
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nature or health and wellness. It brings growth and
life to all things.
Purple is the color of
wealth and power.
2. Great Graphics
Graphics greatness comes
from a few key elements.
They need to tell a story, and
create attention in all the
right places. Find the right
picture that catches your
readers eyes!
If you are in a business that
requires you to deal personally one-on-one with your