Profit from your Purpose with a plan Your Ultimate Freedom Plan By: Annette Pieper 24 www.businessmarketingmag.com I live in the Salt Lake City area of Utah that is surrounded by beautiful mountains that are within 15 minutes of my home. It provides a great place to find inspiration and take a nice break away from the dis- tractions of my home office. This past week I packed my lunch, a chair, a journal, my profit plan from January, a blank profit plan and I headed up to the mountains. I spent the afternoon in this in- spiring environment revisiting the first half of the year, thinking about what I want to create the rest of the year. I then tweaked and rewrote my profit plan, laid out some new goals and feel absolutely energized about the rest of the year.