Business Marketing Magazine Summer 2017 January 2016 Creating Clear Businesses | Page 31

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Editor’s Note:
We’ve decided expand the offerings of
this magazine to include advice from and
about different business models. Whether you’re in manufacturing or service, a
large or small company, a corporation or
an individual proprietor, certain business
principles remain constant. These include
knowledge about marketing, customer
service, web site development, accounting,
HR, sales skills and customer satisfaction.
Because every industry approaches things
in a different manner it and there are many
valuable lessons to be learned from how
different industries approach marketing,
sales, recruitment, etc.
One of the business models that deserves
consideration is Network Marketing (aka
Multi Level Marketing). Owners essentially have their own mini-franchise and face
all of the problems and challenges of other businesses. Some of the companies have
great training programs, while others
leave their new distributors to essentially
sink-or-swim.

a series of articles on MLM issues. She is
NOT going to promote any particular company but will identify the challenges faced
by most/all business entrepreneurs and offer some very interesting insights over the
months to come.
Additionally, there are many products and
services that may supplement your own
business offerings while simultaneously
enhancing your income stream. There’s a
lot to learn.

We at Business Builders Guide believe that
her advice would add excellent value to
this magazine. Because of her extensive
background in business coaching, she will
also be listed in our coaching section.

Almost everyone today is seeking a side
income to supplement the higher costs of
living! Hence the popularity of company’s
like UBER, AIR BNB, AMAZON & EBAY
just to name a few. Then there are new
ones like TASKGRABBER (a mobile marketplace for people to hire others to do
various jobs and tasks) and DOGTASTIC
(shared dog sitting services) along with;
LYFT, RELAY RIDES, GET AROUND and
We contacted Deborah MacDonald to write LIQUID (car or bike sharing). There are