Business Marketing Magazine Summer 2017 January 2016 Creating Clear Businesses | Page 20

Q
A

I recently saw an article about Integrated Marketing and bringing it into your business. Can you discribe what Integrated Marketing is and how do we
use it for our business?

There in no specified definition of Integrated Marketing so we asked the team at Dark Twin Marketing how they create marketing plan that include
integrated marketing.
Over the years, marketing has changed drastically and quickly. We went from being limited to television ads,
radio ads and newspaper ads, to YouTube, Facebook, social
media, mass emails, the posibilities are endless. Also with
the integration of the internet, our customer base has grown
from a geographical location to the world. Once again the
posibilities are e