Business Marketing Magazine Summer 2017 Do It Yourself SEO Tips and Tools | Page 32

With this in mind, DO NOT accept historical rates of 10% or so or be lulled into “reversion to the mean” (a term that means that the current lower rates (the S&P was flat for 2015) will start to increase to reflect to make up for lost time.) The lower GDP means lower earnings which, obviously, means lower sales and profits, which means lower stock prices. Period. So we have bond valuations suffering from mandatory interest rate increases and lower stock prices. If you want to do a portfolio allocation simply utilizing a 60/40 split of stocks and bonds (which generally reflects an advisor who doesn’t know what he or she is doing), I doubt that overall returns would be much more than 4% to 5%. Reducing bond funds (remember this material is for middle class who would not be using individual bonds to maturity), then a 5% to 6,5% return might be feasible. As will be shown in subsequent months after we finish a couple more inputs, it is possible to make up a table that gives a range of monies necessary to payout $x for retirement. So in summary, inflation goes from 2% to 4% and rates of return from 4% to 6.5%. Think on that for a while till it starts to sinks in. And try to view Roubini. 33 www.businessmarketingmag.com Marketin Matt