Business Marketing Magazine Summer 2017 December 2015 The best of 2015 | Page 31

Best Friends to Success C larity is achieved when we know where we are and where we want to go. Establish your core values: Focus is the ability to keep the main things the main things! The strategy to create the proper focus is: Execution is our effective ability to get to our desired destination. Execution is about getting the right things done…on purpose! Execution powerfully transitions clarity and focus into action so that the expected results become reality. No matter who you are, you are the byproduct of who you associate with, the books you read and what you choose to listen to. This last sentence has actually been said many different ways – for example, the late Jim Rohn said that “we’re the average of the five people we spend the most time with.” Might I suggest that at least three of your future best friends should be; Clarity, Focus & Execution! There are as many models for success as there are personal opinions – but any of these models without these three best friends are inadequate, lacking and incomplete, for sure and for certain! Without Clarity, Focus and Execution – lasting, enduring, life-long Success (no matter the definition you prefer) will not happen. There may be fleeting moments of temporary success, and hopefully these will light the fire of your desire to make the changes necessary to live the type of life that will lead to enduring success. As a disciple of Stephen R. Covey, and a Certified Trainer of 7 Habits of Highly Successful People, I see the application of the 7 Habits in every successful model. It certainly plays a major role in the implementation of these three best friends of success. The reason the 7 Habits are so universally relevant is the principles upon which they are The Three Best Friends of Success: Clarity An abundance of Clarity that fuels organizational energy. Focus Laser Focus that produces a culture of decisiveness and proactivity. Execution Excellent Execution which equals effectiveness, results and unparalleled growth.