Business Marketing Magazine Summer 2017 December 2015 The best of 2015 | Page 27

Business Blog
Christy Smith

Joomla as a CMS
This article is the first of a series of articles
that will focus in the coming months on how
to become a blogger. Blogs can be as small as
a marketing tool for an established business
or a buinsess unto itself.

Twenty years ago, websites were very basic
and very plain, but it did give us a way to
reach the whole world with minimal effort.
The problem was, it took trained programmers with a knowledge of ftp protocol to
upload the content to servers in far away
Have you ever been spammed so many times locations that we were just sure resided in
space somewhere. For most of us the word
by companies, for a website that is adapserver, just sent shivers down our spines.
tive, responsive, CMS, etc. All you can think
is, what does this have to do with me and
With time, this brought us to the age of
my business? I’m sure it sounds like they are
geeky high school kids (yes, I was one of
speaking some foreign language that you
them), who started selling websites to anywill never understand.
one that would pay them a pretty penny
to take on this task of html and ftp. By now,
In an effort to help everyone understand
just about anyone with access to a high
what they are being offered and what it
would mean to their own business, I wanted school geek, or anyone who wanted to pay
to create a series of informational articles. In top dollar to a “professional” to create a web
site, could get it done. As one of those past
this article, I will talk about the power of a
Joomla website, and the types of businesses professionals, basically we spent most of our
time cleaning up the messes that were made
that would benefit.
by the beginners. This became increasingly