Broadcast Beat Magazine 2017 NAB Show NY/SMPTE Special Edition | Page 10

SPECIALTY CONFERENCES
Specialty conference packages include the Core Package, unless otherwise noted. These packages
give you access to more insights and networking at NAB Show New York.
TV2020: MONETIZING THE FUTURE - $899 TV ON WALL STREET
TV2020: Monetizing The Future is a one-day
program focused on all aspects of the Future of
Broadcasting, as well as the ongoing spectrum
repack and the industry’s transition to IP technol-
ogy. Presented by TVNewsCheck, this program
offers an opportunity for C-Suite broadcast-
ers, financial analysts and investors to explore
the profit potential of emerging opportunities
like ATSC 3.0, OTT, automated ad selling and
converting to an IP infrastructure as well as the
money-saving potential of centralcasting and
technology outsourcing. The conference will also
look at ways that broadcasters can exploit social
media rather than be exploited by them and
reverse the downward course of daytime TV. The “TV on Wall Street” conference will give
Attendees a clear picture of the investment
implications for video services and the revenues/
profit multichannel and content providers can
expect over the coming years. We will hear from
Wall Street analysts and financiers from a range
of industry areas, as well as leading companies
in the space. The agenda will also address the
opportunities, challenges and growth potential
for online, landline and mobile delivery methods
expected to dominate the new age of video.
NOW INCLUDED WITH CORE PACKAGE!
NYSBA DIGITAL LEADERSHIP ACADEMY
(DLA) - $500
The DLA will focus on several tracks including;
advanced digital sales training; introductory sales
training as well as digital news and production.
With its “cool tools” session, the DLA uncovers
new technologies that help you compete more
effectively. Get ready for new sales ideas, as we
award prizes for the best new digital sales cam-
paigns. Whether you are an advanced digital
account executive, just starting out or developing
digital content for your station, we have some-
thing for you.
Includes access to the Hall of Fame Luncheon.
10 • Broadcast Beat Magazine • www.broadcastbeat.com
FACEBOOK & LOCAL MEDIA - $200
The focus of this half-day workshop is to show-
case and analyze some of the best practices
local media companies can use when working
with Facebook.
What is the right content strategy when it
comes to Facebook? Ask five different local
media executives and you’ll get five different
answers. It’s not a one-size-fits-all approach for
sure. Many media companies are having success
working with Facebook to grow audience, mon-
etize, acquire email addresses and more. The
focus of this half-day workshop is to showcase
and analyze some of the best practices.