Brand Spur Volume 1, Issue 2 - Second Edition | Page 15

Campari and 2Face: the romance with the ageless legend On April 20th, at the 4th edition of the Nigerian Entertainment Conference, Campari announced Innocent Idibia, popularly known as 2Baba as the new brand ambassador for Nigeria. A first of its kind, not a few gathered there punched their calculators to determine the worth of the endorsement deal. Known all over the world as a premium liqueur, the deal is a continuation of Campari’s commitment in creating legacies with its signature products. Read more…