Brand Protection Strategy Summit 2017 Summit Agenda - Page 23

BRAND PROTECTION STRATEGY SUMMIT SPEAKER BIOS PARTNERSHIPS SPEAKERS (CONT.) Kevin Friker is the Global Security Director for Mars, Incorporated, one of the world’s largest fast-moving-consumer-goods (FMCG) in the confectionary and petcare industries and the third largest privately held company in the United States. With over 23 years of diverse corporate security experience, Kevin joined Mars in 2012, assuming the position of CSO in 2015. In this capacity, Kevin leads a worldwide team positioned in Miami, London, Moscow, Dubai and Hong Kong who provide security guidance and immediate response to threats against Mars Associates, facilities or brands. Additionally, Kevin initiates and / or oversees internal investigations related to associate misconduct, allegations of fraud or theft of company assets and provides direct security support to members of the Mars family. Prior to joining Mars, Kevin was the Director of Global Security for Hyatt Hotels Corporation based at the company’s corporate office in Chicago, IL. During his five year tenure at Hyatt, Kevin was respon