Brand Protection Strategy Summit 2017 Summit Agenda - Page 19

BRAND PROTECTION STRATEGY SUMMIT SPEAKER BIOS RETURN ON INVESTMENT SPEAKERS Ahmet Kirca holds a Ph.D. degree in International Business/Marketing from the University of South Carolina, Columbia. Prior to joining MSU in 2006, he worked at the Marketing, Journal of the Academy of Marketing Science, Journal of World Business and Journal of Management, among others. Kirca teaches international business, global strategy, and marketing strategy courses in various undergraduate and graduate programs at MSU. Ahmet also had extensive managerial experience in textile and tourism industries in Istanbul before joining the academia. A native of Turkey, Kirca fluently speaks English, F