Brand Protection Strategy Summit 2016 Agenda Summit 10.01.16 - Page 16

SUMMIT AGENDA D DETAIL OCTOBER 5, 2016 Lansing Center 333 East Michigan Avenue Lansing, MI 48933 2:15p - 3:00p 3:00p - 3:15p Meet the Students Break Riverstreet Concourse/River Street Pub 3:15p - 4:00p Discussion Roundtables IV Engineering Developments John Verboncoeur, Research Dean, College of Engineering, Michigan State University Roundtable 1 Risks to Brand Protection in the Supply Chain Jay Kennedy, Assistant Professor, Center for Anti-Counterfeiting and School of Criminal Justice, Michigan State University Brandon Sullivan, Assistant Professor, A-CAPP Center, Michigan State University Judy Whipple, Professor, Department of Supply Chain Management, Michigan State University Roundtable 2 How to Utilize Industry Groups Leah Evert-Burks, Industry Fellow and Managing Editor of The BPP, Center for Anti-Counterfeiting and Product Protection, Michigan State University Roundtable 3 National Security Risks Brandon Sullivan, Assistant Professor, Center for Anti-Counterfeiting and Product Protection, Michigan State University Roundtable 4 4:00p Closing Rachel Croson, Dean, College of Social Science and Michigan State University Foundation Professor of Economics, Michigan State University Jeremy Wilson, Director, Center for Anti-Counterfeiting and Product Protection and Professor, School of Criminal Justice, Michigan State University 12